Technology

What does Yoast SEO Premium do?

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Hey! Let me introduce you to the features of Yoast SEO Premium. Of course, when you buy Yoast SEO Premium, you get access to a couple of things The first of all being: support. You get access to our awesome support team that can answer your emails 24/7. We might not always respond within the minute but we’re trying to respond as fast as we can and we’re ever-growing that team to be faster and faster and they can help you with setup questions and with particular questions about things that do not work in your install.

Now there’s a bigger set of features that I’d like to talk to you about. First of all, you get social previews. You know the snippet preview from Yoast SEO? The social previews are actually the previews of what your page will look like when shared on Facebook and Twitter. Next to that you can use up to five keywords per post instead of one. So where you can set one focus keyword for a post in Yoast SEO free, in Yoast SEO Premium you can use up to five, so you can optimize for synonyms or you can optimize for a couple of related words in one post. On top of that we give you internal linking suggestions. We give you suggestions on other pages within your site that you should link this page to.

I’ll talk a bit more about that in a sec. We give you content insights. We tell you which words you’ve used the most on this page or post. It’s as simple as that. We just count the words and we give you the most used words but actually that bit of insight can be very valuable when optimizing your post. When you realize that you’re writing about one word a lot more than the focus keyword you’re actually aiming to write your post about.

We have a redirect manager that allows you to create redirects. This seems fairly trivial, but it’s not embedded into WordPress, so you really need a way to redirect the user from one URL to another when they hit your site. I’ll talk a bit more about that in a sec as well. And of course, last but not least, when you buy Yoast SEO premium all of Yoast becomes ad-free. In the backend we usually have some ads to highlight our services and our products because we have to make money too. But as soon as you pay us some money by buying Premium, we remove all those ads, because we find them as annoying as you do but we have to have a way to make money.

So, as soon as you buy Yoast SEO Premium those ads are gone and you can use that a lot more easily for your clients. Now I have two personal favorites. I touched on those. It’s the redirect manager, and it’s a personal favorite because it ties in with a feature of Yoast SEO that’s very powerful as well. If you go into the Google Search Console page within Yoast SEO, you can see all the errors that Google has seen for your site. With the redirect manager you can redirect those errors away immediately so you can solve those errors without even leaving your WordPress admin. It’s a very nice connection between the two. It does other things as well, so if you delete a page it will ask you “hey, you’ve just deleted this page where should I redirect this to?” Or if you’ve renamed a category it will say “hey you’ve just renamed the category, we’ve created a redirect from the old URL of the category to the new URL of the category for you”.

Automatically, you don’t have to think about it. We’ll keep your site nice and clean. The other feature that I really really like is the internal linking suggestions. The internal linking suggestions is a bit like the secret tool of most experienced SEOs. Most experienced SEOs, when they get to a site, either large or small, they start looking at “okay, so what page should rank for what and how can I make that page rank for that a lot better”? And what they then start doing is optimizing the internal linking within the site. With our internal linking suggestions we help you by suggesting relevant internal links for every post and page to make sure that your site reaches its full potential in what it can rank for.

Now, as you may have heard, all of these features of Yoast SEO Premium are awesome when you actually want to optimize your site. If you don’t want to spend time on your SEO, then by all means you don’t need Yoast SEO Premium. But as soon as you do want to spend time on your SEO you want to optimize your site Yoast SEO Premium will save you an awful lot of time. Good luck!.